Popular film critic Rajeev Masand joins Dharma Productions

Rajeev Masand, a popular film critic and journalist will now be working with noted filmmaker Karan Johar in Dharma Cornerstone Agency as COO. Masand earlier worked for The Times of India followed by The Indian Express, Star News, and CNN-IBN

As per the official statement released on January 15, 2021, statement reads, “After over two decades of a dynamic career as an astute journalist and renowned film critic, Rajeev Masand now steps in as the COO at Dharma Productions’ and Cornerstone’s latest venture — Dharma Cornerstone Agency. Carrying forward his exemplary work in the Indian entertainment industry, Masand will now be responsible for driving greater management stability with a stronger focus on development at the talent management agency through various avenues for each individual.”

It further read, “Masand’s thriving establishment in the industry and commendable professional experience over the years will leverage strategic thinking and impressive knowledge with a creative bend in the day-to-day operations of the agency. Harvesting quick decision-making and profitable partnerships amongst stakeholders and individuals, Masand’s position is set to align with the agency’s vision and values to elevate its progress and success in the industry. Dharma Cornerstone Agency (DCA) is all set to be an indomitable powerhouse of talent that will drive collaborations and become the benchmark for artist management and representation in the country.”